Home 9 Shopping in Highlands NC and Cashiers NC 9 Elena’s Expands Its Style

Elena’s Expands Its Style

The newly expanded Elena’s offers activewear, wardrobe essentials, and curated looks for every part of a woman’s day.

Written by: Mary Jane McCall

Issue: May 2026

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Elena Wood

Women on the Plateau have long known that if you golf, play tennis or pickleball, practice yoga, or simply love the comfort, style, and performance of well-made activewear, Elena’s at 381 Main Street in Highlands is your little slice of heaven.

These days, it’s not just about activewear, there’s a whole lot more waiting inside those doors.

Since opening in 2016, this specialty boutique has grown by leaps and bounds, attracting a loyal following.

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Now, Elena’s has expanded its offerings and has evolved into a full lifestyle boutique, making it easier than ever to find something for just about any occasion without hopping from store to store.

Alongside their signature activewear, you’ll now find thoughtfully curated resort wear and casual wear perfect for everyday wear, weekend getaways, or vacations. Think soft knits, stylish denim, and relaxed separates that strike that perfect balance between laid-back and polished.

Need something a bit more pulled together? Elena’s also carries work-ready pieces that are as comfortable as they are sophisticated. From tailored pants and flattering blouses to versatile dresses that can take you from a meeting to dinner, the boutique makes it easy to build a wardrobe that works as hard as you do.

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Of course, activewear is still at the heart of it all. You’ll find golf, tennis, and athleisure styles in every imaginable form-skirts, skorts, dresses, shorts, capris, and polos-all designed with performance in mind. These pieces don’t just look good; they’re built to move with you, featuring moisture-wicking fabrics, sun protection, and wrinkle resistance. It’s no wonder so many women are turning to athleisure not just for workouts, but for travel and everyday wear, it’s practical, packable, and effortlessly chic.

What really sets Elena’s apart, though, is the experience. The boutique has a welcoming, personal feel that instantly puts you at ease, and the staff has a knack for helping you pull together a complete look, from outfit to accessories, without any pressure. Owner Elena Wood is often on hand, offering her expert eye and making sure every customer walks out feeling confident and well put together.

Elena’s has become more than just a place to shop, it’s a one-stop destination for women who want clothing that fits their lifestyle, keeps up with their pace, and looks great doing it.

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