Home 9 Shopping in Highlands NC and Cashiers NC 9 Fashion High | Spoiled Rotten

Fashion High | Spoiled Rotten

Photographed at 150 Old Hunters Run, Cashiers, NC | Page 242
Photo by Susan Renfro | Styling by Tracy Mendy

Issue: July 2026

Highlands-nc-fashion-shopping-spoiled-rotten

Colleen Kerrigan (left) is wearing shirt by Frank Lyman and pants by Picadilly.
Marci Sherwood (right) is wearing blouse, tank and pants by Joseph Ribkoff.

 

For more than three decades, Spoiled Rotten has occupied a cheerful corner of Town Square, where owner Jonna McDowell and her staff have built a loyal following by making shopping feel personal rather than transactional.

The boutique specializes in polished but wearable fashion for women who want clothing that travels well, fits beautifully, and avoids fleeting trends. Customers return for the extensive selection of Krazy Larry pants, Joseph Ribkoff pieces, Frank Lyman separates, and easy-care styles suited to everything from dinner parties to weekends in the mountains. Jewelry adds another layer of personality, from sparkling statement earrings to crystal-studded accessories that lean playful without becoming overdone.

What continues to distinguish Spoiled Rotten, however, is the atmosphere. Longtime clients are greeted less like customers and more like old friends returning for another visit each season in Highlands. Many shoppers stop in searching for clothing, then leave remembering conversations, laughter, and thoughtful guidance afterward.

Spoiled Rotten
Town Square
(828) 526-3608

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